Segrasegra started as a streetwear brand for urban cyclists. Movement in the city, high-tech materials and precise cuts over time moved her to fusion of unisex, techwear fashion with a touch of Japanese aesthetics.
Segrasegra has been produced in the Czech Republic since 2007. We are trying to keep the tailoring craft alive by not manufacturing in Asia, like most fashion companies. From the beginning, the brand has been working with recycled inner tubes and has own Second hand.
The brand has been run by women since its foundation, and sustainability is not just a commercial term for them. Most of the people in the Segra team have children and think about what will happen to the planet after we are gone.